Have you looked at other creators using video marketing and thought, I should probably be doing that because it would be helpful for my business but showing up in front of the camera is SO uncomfortable? Or you’re wondering where to even get started because it is just so different for you. You are definitely not alone! And on this episode we welcome Marvin Flavien, a videographer helping business owners become comfortable in front of the camera to utilize the power of video to make their business unstoppable. In this episode Marvin shares with you how to break through those barriers and find your space and voice in the world of video to take advantage of all the benefits it has - oh and he shares exactly what those benefits are too! Video is definitely here to stay so you’ll want to listen to this one.
It's 2020 and video marketing is here to stay, but often under utilized! We had the opportunity to sit down with video marketing strategist, Marvin Flavien to talk about how to best use video within our businesses to take advantage of the powerful tool. And don't worry, he talks about getting past the feeling of discomfort in front of the camera too!
Video is a powerful way to bring people into your business – to see it and to get a feel for what it is like to work with you before they even experience it themselves. It takes people on a journey of your business and how you would work with them. "There is a difference between knowing how to make a video and knowing how to get video to work for you. Once you decipher those two businesses can see how to get power in these video."
"When you are more of yourself on camera you seem more confident. The only way to get better is to keep doing it." Marvin suggests Instagram Stories as a great way to get started with video. But remember, it’s not about us. it’s about the people on the other side. How do you want to connect with them? What value do you want to bring them?
Number one thing: figure out what the goal is and how we want video to work for us. Too often people forget about the strategy behind a video. But without strategy we are simply left with a pretty video that won't do much of anything.
Marvin is a speaker, creative, video business owner, full of passion, love life and people I work with. He focuses on strategic video assets to make businesses unstoppable
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